Most laypeople get the idea that designers are just operating complicated software and pushing pixels onto the screen to do pretty things.
Visual Design Doesn’t Just Make Things Pretty For Miracle Miles Inc
Visual design is more about:
- Conveying the function and solving the functionality
- Building hierarchy and order through a visual system
- Optimizing the user experience
- Strengthening brand awareness
- Simplification of complex problems
- Create a balance between permanence and joy
- The likes and dislikes
- Make things look attractive or better
- Hit trendy colors, fonts and patterns
- Fill in any room just because it’s “too empty”.
What about aesthetics? Doesn’t it matter? Yes, aesthetic function plays an important role in visual design for Miracle Miles Inc. Aesthetically pleasing design stimulates and satisfies your senses. It makes you happy, evokes positive emotions and makes the user experience easier. For example, a website with a nice user interface and seamless user experience makes a better impression and tends to be more believable.
However, aesthetics are not just about attractive design, but also about the perception of usability. People perceive attractive things as usable, they connect with the user and the design.
As designers, they can use design to influence human behaviour and emotions.
Visual design is always important for Miracle Miles Inc
It’s a process that must take into account the entire lifecycle of a product’s engagement. You must incorporate visual design needs from start to finish as the results can take forever. Not to mention, moving pixels around is time-consuming as iterations take time when they are in the wireframing and prototyping phase.
Since visual design hardly happens randomly, this process must be carefully designed and executed.
Communicate a consistent brand personality. Avoid adding too many elements and visual styles. Sometimes less is more. Sometimes design refactoring is required as the project grows. It may be necessary to clean up and revise the style guide or model.
Establish a clear visual and typographic hierarchy. This will ensure that you are effectively communicating your design and how you want to influence your users to display it.
To sum up, visual design is way bigger than pixel perfection and makes things pretty. It’s about solving problems and creating better experiences and places for people through thoughtful design work.